When the agency Mekanism asked me if I wanted to go to London to create a stop motion animation for Ben & Jerry’s and eat lots of ice cream with the art director Jess Deacon, I didn’t need asking twice.
Seriously inspired by their delicious ‘Topped’ range, we rode our sugar high into a sweet and whimsical world where salted caramel vines climb and chocolate brownies grow on trees that are watered with delicious liquid fudge.
Client: Ben & Jerry’s
Product: Ben & Jerry’s Topped
Agency: Mekanism
Senior Art Director: Philip Cheaney
Senior Producer: Rainbow Partridge
Senior Account: McKenzie Badger
Production Company: Hush London
Director: Cris Wiegandt
Exec Producer: Ru Warner
DOP: Simon Paul
Focus Puller: Alex Taylor
Gaffer: Robin Brigham
Animator: Anthony Farquhar-Smith
Art Director and Head of Crafts: Jess Deacon
Craft Department: Jess Deacon, Cris Wiegandt, Cintia Bertaccini, Tina Luo
Food Stylist: Seiko Hatfield
Non Paper Models: Paradigm Effects LTD
Compositing: Maria Cecilia Tedemalm
Color Grading: Denny cooper
Year of production: 2017
